Author: Miles

Microsoft commits $1 billion investment in OpenAI

July 23, 2019

Microsoft said the two companies would jointly build new AI technologies on Microsoft’s Azure cloud computing service. (Reuters File photo) Microsoft Corp said on Monday it was investing $1 billion in San Francisco-based OpenAI and that the two had formed a multi-year partnership to develop artificial intelligence supercomputing technologies on Microsoft’s Azure cloud computing service. OpenAI […]

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How to use effectively use marketing tactics to build brand awareness

July 21, 2019

The consumers of today are fickle, dynamic, and all the more demanding in nature. They get bombarded by thousands of brands on a daily basis, from online popups and non-skippable ads to huge billboards and TV displays. But these consumers neither have the time nor energy to invest and engage in. Majority of these messages […]

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[Funding alert] Paytm Mall confirms investment from eBay for 5.5 pc stake at $3B valuation

July 19, 2019

American ecommerce giant, eBay is making an investment in Noida-based ecommerce firm Paytm Mall for a 5.5 percent stake in the company. Sources close to the discussion told YourStory that the investment in Paytm Mall is expected to be to the tune of $170 million-$200 million, and the round values the ecommerce startup at $3 billion. Additionally, the […]

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India must tap foreign capital to trigger investment cycle: CEA

July 17, 2019

New Delhi: Chief Economic Advisor Krishnamurty Subramaniam on Tuesday said India must tap foreign investment to trigger investment cycle that will lead to higher growth of 8 per cent which is needed for becoming a $5 trillion economy by 2025. “We also need to be tapping into foreign capital. In some sense it triggers this virtuous […]

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Ritesh Agarwal’s OYO, SoftBank set up investment vehicle, seek CCI approval for increasing stake in Oravel Stays

July 16, 2019

OYO and a Cayman Islands-based RA Hospitality Holdings have filed a notification with the CCI seeking its approval for increasing stake in Oravel Stays. Global hotel and home chain OYO and a Cayman Islands-based entity called RA Hospitality Holdings has filed a notification with the Competition Commission of India (CCI) in order to increase stake […]

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Staunch enables global brands to penetrate in the Indian market

July 15, 2019

Omni-channel distribution player Staunch has announced that it has enabled global giants to leverage Indian retail market with the most effective glocal strategies. The company has recently launched a range of global brands in Indian market. Staunch will assist these brands with the array of services like cataloging, marketing, strategy, brand comparison and choosing right retail marketplace etc. “India is one of […]

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Inside Modi’s game plan to bring in investment for infrastructure

July 14, 2019

Two king-sized numbers stand out in Nirmala Sitharaman’s budget: Rs 100 lakh crore and Rs 50 lakh crore. The numbers — estimates of investments required for infrastructuredevelopment across the country and the railways, respectively — suggest the government is now willing to make enough space for private players who can bring in the money. The finance […]

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Why Your Intel Computer Just Got Beaten

July 13, 2019

For videographers and photographers, a good computer can mean the difference between struggling and success during post-processing. A combination of announcements means your Intel powered computer is no longer the best tool for the job. As you’ve certainly seen, if you’ve read any tech news recently, AMD has released new processors. AMD’s 3rd generation Ryzen chips, […]

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Oriflame ups the ante on marketing

July 12, 2019

Riding high on the recent judgement passed by the Delhi High Courtbarring e-commerce platforms Amazon, Flipkart and Snapdeal from selling their product, direct selling cosmetics brand, Oriflame plans to increase its marketing spend this year. “Last year we advertised heavily on the print medium, this year however, we may spend more on the television platform,” Frederic Widell, VP, head, South Asia, and MD, […]

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12 Ways to Get More Out of Your Business’s Live Video Marketing

July 9, 2019

There’s a reason that brands have engaged in video marketing for years now: From sponsoring television shows, to making commercials, to running YouTube channels, entrepreneurs have few ways to tell a story that are more powerful than the visual way. Which is why the rise of live online broadcasting has been so successful. Adding to the natural […]

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